Outperformed the market’s leading traditional prawn cracker range by 500% in retail.
Average RRP up to 44% higher than traditional prawn crackers in retail + higher ROI per unit
The world’s first pr*wnless crackers have saved over 3.2 million prawns (May’24)
With a key partnership with Yo! and available in major retailers such as Morrisons , ASDA and Booths, as well as Selfridges Food Hall and Wholefoods Market. The FAB Effectiveness award-winning rebrand brings to life the mission to harness the power of street food and create a 'buzz on every pack'.
Vivid colours and a disruptive design has improved Native Snacks’ on-shelf presence and really helped to encapsulate the energy of the street.
“It was truly a pleasure working with Family (and friends) They have nailed creating a coherent brand across multiple touch points, which is so important in an increasingly competitive snacking space, even more so when our distribution is due to grow by over 1,500 percent”
